Stick to your knitting 07/14/2009
 Heather McDonald a fellow administrator posted a blog last week 'stick to your knitting' which got me thinking... How much do I do and how much can be outsourced and why haven't I done it! Heather talks about her wordpress website and I too have a website I created myself using weebly.com. Why did I do it myself? I had actually outsourced this but the relationship between myself and the web company didn't gel or progress as I'd like and in sheer frustration I whipped it up myself. I do have 'outsourcing the website' on my business plan in the future though. So I think when you are in small business you do need to take things on yourself until you are in a position to outsource. No point outsourcing to me if you haven't the funds to pay me. No point setting up a website that's going to generate 150 hours of work a week when there is only you. It's all in the planning and execution. If you decide to create your own website, I suggest you use www.websitegrader.com tools and marketing papers to support your project. I also suggest you put an entry on your business plan at what point will this be outsourced and why. What are you going to achieve by outsourcing and how will you measure the performance of the site. CommentsTue, 14 Jul 2009 22:58:06 Hmmmm, there's got to be some cost/benefit analysis involved. The last quote I got from a marketing company to build a five page website was in the thousands of dollars. It would take me some time to get that money back through increased business. Leave a Reply |
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